Privacy Policy

1. Introduction

This Privacy Policy applies to the website lovag.hr, operated by LOVAG limited liability company for trade and travel agency services, abbreviated as LOVAG d.o.o., headquartered in Zagreb, Ulica Ivana Banjavčića 15 (hereinafter referred to as the “Data Controller”).

The purpose of this Privacy Policy is to explain how we collect, use, and protect your personal data, as well as to inform you about your rights under the General Data Protection Regulation (GDPR).

Contact for any questions regarding privacy protection: info@lovag.hr

2. Types of Personal Data We Collect

  • email addresses (when subscribing to the newsletter)
  • IP addresses and technical data related to website usage (log files)
  • data collected via cookies (necessary, analytical, and marketing)
  • data shared through integrations with social networks (Facebook, Instagram, Google Maps)

3. Purposes of Data Processing

  • sending newsletters and promotional content
  • analyzing and gathering statistics about website traffic
  • ensuring system security and preventing misuse

4. Legal Basis for Processing

  • user consent (e.g., newsletter subscription, non-essential cookies)
  • legal obligation (e.g., requests from competent authorities)
  • legitimate interest (e.g., system protection and misuse prevention)

5. Sharing Data with Third Parties

Personal data may be shared with trusted partners who assist us in operating and maintaining the website:

  • Hosting provider (website server)
  • Email marketing service (e.g., Mailpoet)
  • Analytics tools (e.g., Google Analytics)

All mentioned service providers are required to ensure an appropriate level of personal data protection in accordance with the GDPR.

6. Data Retention Period

Personal data collected based on consent is retained until the user withdraws consent. Data collected based on legitimate interest or legal obligation is retained for as long as necessary to achieve the purpose of processing.

7. User Rights

Users have the following rights guaranteed by the GDPR:

  • right to access personal data
  • right to rectification of inaccurate data
  • right to erasure (“right to be forgotten”)
  • right to restriction of processing
  • right to data portability
  • right to object to processing

To exercise your rights, you can contact us at info@lovag.hr. You also have the right to lodge a complaint with the Croatian Personal Data Protection Agency (AZOP).

8. Cookies

The website uses cookies to ensure proper functionality, analyze traffic, and support marketing activities. Types of cookies we use:

  • Necessary cookies – required for the website to function
  • Analytical cookies – help us understand how the site is used
  • Marketing cookies – used to display relevant advertisements

Users can manage their cookie preferences via the cookie banner (Complianz | GDPR/CCPA Cookie Consent) displayed on their first visit. Learn more about cookies here.

9. Data Security

The website lovag.hr uses an SSL certificate to ensure secure communication. Data is stored on protected servers with restricted access, available only to authorized personnel.

10. Changes to the Policy

This Privacy Policy may be updated periodically to reflect changes in legislation or business practices. The updated version will always be published on this page with the effective date indicated.

Last updated: October 2025
Data Controller: LOVAG d.o.o., Ulica Ivana Banjavčića 15, 10000 Zagreb
Contact: info@lovag.hr